Podcast Pitching to Increase Your Visibility with Cher Hale

 

Cher Hale

“I realized that if I wanted to see more diverse people in my network, I had to be visible.”


Cher Hale is the founder and director of Ginkgo PR, an agency using public relations to create a more equitable media landscape. Cher joins me this week for a conversation about expanding the visibility of your business and brand by being a podcast guest. Cher is here to share some of her expertise and knowledge on the topic by helping you pitch your story and your message.

We also discuss the reality of diversity and inclusion in the PR space. As a Taiwanese-Black American woman, Cher is passionate about leveraging the power of the media to take back narratives that have been traditionally told for historically-excluded authors and entrepreneurs.

Featured Topics:

  • Cher’s unique approach to podcast pitching

  • The reality of diversity and inclusion in the podcasting industry

  • The most powerful stories you can share in interviews

  • The business benefits of being a podcast guest 

  • How we can create a more equitable media landscape

Cher Hale’s official bio:

Cher Hale is the Founder and Director of Ginkgo PR, an agency that hopes to use public relations to create a more equitable media landscape. As a Taiwanese-Black American woman, Cher is passionate about leveraging the power of the media to share the stories of historically-excluded authors and entrepreneurs.

When she’s not pitching her clients, you can find Cher experimenting in the kitchen, tending to her garden, or learning Italian. She lives in Spokane, WA (unceded Coeur d’Alene tribe territory) with her partner and her toddler.

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