Honest Marketing for Coaches with Greg Faxon
Greg Faxon
"Your business isn't you, it's a vehicle to take you where you want to go."
In this episode, Greg Faxon, one of my earliest podcast guests, returns to the show! Greg helps coaches fill their client roster and increase their income with honest sales and marketing. He’s also the author of Don't Let the Fear Win: How to Get out of Your Own Way & Grow Your Business… Fast.
Greg joins me for a conversation about simplifying your business in order to foster growth. He shares why he decided to quit social media marketing and discusses how understanding your coaching archetype can help you reach your highest potential as a business owner. This is an insightful episode you don’t want to miss.
Key Takeaways:
Why you need to create one offer that you can stand behind
Why the key to business growth is to simplify everything
The three coaching archetypes, and how you can discover what yours is
Which marketing channels make the most sense for you
Greg Faxon’s official bio: Greg Faxon helps coaches fill their client roster, so they can increase their income each and every month. His mission is to provide honest sales and marketing training in an industry where it seems like you have to choose between making money and maintaining your integrity. Greg is the author of Don't Let the Fear Win: How to Get out of Your Own Way & Grow Your Business… Fast. He has conducted thousands of coaching sessions with his clients and has been featured on Forbes, Business Insider, and other leading outlets. You can get free marketing advice through his website at www.gregfaxon.com.